Posts Tagged mobile-ad-ampmktg

Mobile advertising update to Out There's Mobucks platform

Eastern and Central European mobile advertising magnate Out There Media has today announced the next version of its advertising marketplace. Mobucks 2.0 updates a lot of the core features of the mobile advertising platform for both …

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What can we expect next in mobile?

At day one of the Mobile 2.0 conference in San Francisco, a panel is asked the question what can we expect next in mobile? A great panel, assembled from Directors and C-level executives across the mobile market, who gave us the benefit …

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This time…it's personal. How mobile challenges everything we …

So why has Mobile Advertising not taken off the way we all expected? Why have we not been able to simply transfer what we know from the internet onto mobile? I recently delivered a keynote presentation to 400 people in Amsterdam and …

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Two Mobile TV stories: advertising from 3, and Telecom launches …

Mobile TV seems to be like buses – there’s nothing new for ages and then a bunch of good stories come along at once. Today we’ve gotten two interesting announcements. New Zealands Telecom is launching a mobile TV service for free …

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Mobile Advertising E-Plus Germany Gettings

The first release states: E-Plus embarks on mobile advertising as a business and launches Gettings GMBH as a subsidiary. PR in German. This is vitally important as it was what Vodafone tried to do about 3 years ago, and then re-invented …

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Study finds UK mobile users like mobile advertising… when they …

The Mobile Marketing Association and the Interactive Advertising Bureau have released results from a large study done on the UK mobile market. The study shows that majority of mobile owners are happy to receive mobile advertising – as …

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